Innovation & Entrepreneurship Club in collaboration with Takhleeq Problem Solving Institute organized DEX’25. Students from Computer Science, Software Engineering, Business Administration and Psychology with the guidance from 6 expert mentors worked through design sprint rounds: moodboards, layout, typography, logo, and packaging—developing brand systems for actual UCP startups.
Out of 7 finalists, 3 teams were declared winners for creating the most impactful brand identities.