Dean’s Message

The field of mass media and communication studies is evolving at a rapid pace as a result of the changes taking place in media industries with the emergence of new media technologies. The new modes of communication, audiences and effects at social, cultural, political and global levels in a highly interconnected world have offered numerous possibilities for the media schools around the world to tailor their academic programs and professional training accordingly to meet the requirements of contemporary media environment. The Faculty of Media and Mass Communication (FMMC) at the University of Central Punjab (UCP) is geared towards becoming a vital part of this paradigmatic shift in the media industries and media education. As the Dean of FMMC, my vision synchronizes with the UCP’s vision of attaining highest international standards in education. The distinguished faculty members, staff and students at the FMMC are committed to this vision and are constantly endeavoring to attain academic and professional excellence and explore emerging horizons to become a brand name in the media and communication industries and academia at the international level.

At FMMC we impart to the students, in-depth knowledge and industry-based skillsets, along with critical thinking and creativity, in order to harness the students’ potential for a future either within or beyond the media and communication industries. We provide an interdisciplinary environment with focus on the core components of the media and communication degrees. We offer various degree programs including BS (Honors), MSc, MPhil (Research and Professional) and PhD (Media and Communication Studies) that embrace different theoretical, practical, methodological and scientific approaches. We develop the students’ qualifications and skills required to work as print and electronic media professionals, film and theatre directors, public relations and advertising specialists, digital media content writers, producers, data journalists, immersive media experts, innovators, media entrepreneurs, scholars and researchers. We offer an array of exceptional facilities like in-house TV studio, Non-Linear Editing Lab, in-house Radio Station FM 92.6 (UCP Ki Dunya) to equip students with the practical knowledge needed to be successful media professionals at the national and international levels. In addition to these facilities, the students will have the chance to gain hands-on experience through our internship programs at Dunya Media Group. The quality of FMMC faculty and the vitality of its programs remain unmatched.

As the Dean of this highly motivated Faculty, I invite you all to become a part of the dynamic transformation that is taking place in media education and training at the FMMC. We sit at the crossroads of a new dawn of media education and profession the world over, and the Faculty of Media and Mass Communication at UCP is all set to lead this transformation by virtue of the commitment of its faculty and potential of its students.

Dr. Fawad Baig 

Dean(Additional charge), Faculty of Media and Mass Communication

Overview

Faculty of Media & Mass Communication

Pakistan’s Leading Media School – A Beginning of Endless Opportunities

Established in 2014, Faculty of Media and Mass Communication (FMMC) is a prestigious institution of Mass Communication in Pakistan with 1000+ enrolled students.

Working under the visionary leadership of an eminent media educationist of Pakistan, Prof. Dr. Taimoor-ul-Hassan, FMMC is committed to revolutionize the landscape of media education in Pakistan. It offers a wide range of diverse courses drawn from Social Sciences, Business Management, Information Technology and Arts within the core components of Media and Mass Communication.

In order to provide an outstanding teaching and learning experience, the faculty has developed an inter-disciplinary curriculum that helps students prepare for a career in the professions of electronic and print journalism, film and theatre industry, advertising and PR, digital media, communication research, media entrepreneurship, education, politics, marketing and management at government, and non-government institutions. FMMC not only teaches degree programs in Media and Communication Studies but also provides strong exposure and exceptional practical opportunities to its students through internships and job placements at well reputed organizations.

Faculty of Media and Mass Communication has a thriving and technology-rich environment. It is the first ever institution of Pakistan which has its own cutting-edge TV Studio/ production house, state-of-the-art Non Linear Editing Lab (NLE), Radio Station FM 92.6 (UCP Ki Dunya) with 24/7 transmission, which gives it a distinguished position in the educational sector of Pakistan.

With a blend of a broad spectrum of courses and state-of-the-art digital technologies, FMMC enhances the intellect and aesthetic abilities of students and makes them eligible not only to cope with the professional requirements of national and international media markets but also to start up their own media enterprises.

Through FMMC’ partnerships with international academia and organizations, students and faculty are linked to international community and resources. This provides an opportunity for them to nurture their mind through updated knowledge, skills and experience to achieve personal and professional goals for transforming their ambitions into actions.

Why study at Faculty of Media and Mass Communication (FMMC)?

If you are passionate about your goals, FMMC has the following features and facilities to help you achieve your potential:

• The first ever state-of-the-art in-house TV Studio/Production House. An ideal opportunity for students to get hands-on training to produce news bulletins, news reports, talk shows, short films, documentaries as well as experience virtual studio productions
• Non-Linear Editing Lab with latest editing and graphic designing software
• FM Radio 92.6, UCP Ki Dunya. the first educational Radio Station in Pakistan running round the clock transmission
• Partnership opportunities with international universities and organizations

Four specializations offered in BS (Hons.):

1. Theatre, Film and Television
2. Digital Media and Entrepreneurship
3. Professional Journalism (Electronic and Print Media)
4. Advertising and Public Relations

• Highly qualified and professional teaching faculty
• Centre for Training and Research (CTR)
• Film and Theatre Centre (FTC)
• State-of-the-art Classrooms and infrastructure
• In-house Internship opportunities for students in Production House/TV Studio, NLE lab and FM Radio 92.6, UCP Ki Dunya, Dunya News/TV, Dunya Newspaper and Lahore News.
• Internship and career opportunities for students in leading TV channels, newspapers, Public Relations & Advertising agencies, Radio stations and in other different media outlets.
• Faculty’s collaboration with Arizona State University & US State Department as a project partner to improve election coverage in Pakistan. In the first phase of this project, the course of “Media, Politics and Reporting Elections” has been introduced for the students of MPhil degree program.

Centre for Advanced Studies (CAS)

Under the Centre for Advanced Studies, FMMC offers M.Phil. and Ph.D. Programs in Media and Communication Studies, supervised by nationally and internationally reputed teaching faculty.

Being the first one in private sector universities to have NOC from HEC for its M.Phil. and Ph.D. programs in Media Studies, FMMC has full-time professors as permanent faculty members.

Under the supervision of such highly qualified faculty, students are empowered with diverse knowledge through an integration of both theory and practice, which prepares them to understand and manage the communication revolution by engaging in innovative researches and creative accomplishments.