Office of Research, Innovation, and Commercialization (ORIC) conducted a high-level visit to the Faculty of Media and Mass Communication (FMCC). Prof. Dr. Hammad Naveed, Pro-Rector, Prof. Dr. Muhammad Akhyar Farrukh, Director of ORIC, and Prof. Dr. Fawad Baig, Dean of FMCC, toured the faculty’s modern media production and creative labs. The facilities reviewed included audio podcasting studios, promo and station ID editing units, podcast and talk show recording spaces, video editing suites, and setups for still photography and videography. The objective of the visit was to assess the readiness of these labs to offer professional media production services for academic, research, and industrial collaboration. Heads of Departments and faculty members joined the visit and shared insights on operational strengths and future possibilities. This move will provide students with hands-on exposure to real-world projects and position UCP as a center for both academic excellence and media innovation.
