BS Business Analytics

The Bachelor of Science (BS) in Business Analytics at UCP is a cutting-edge four-year undergraduate degree designed to equip students with the essential skills to transform raw data into actionable insights. This program uniquely positions you at the critical nexus of technology and business, enabling you to leverage advanced analytical tools and emerging Artificial Intelligence (AI) capabilities to solve complex business challenges and drive innovation. You will gain proficiency in data analysis, statistical modeling, machine learning, and data visualization, all grounded in a strong understanding of core business principles. It is structured to foster critical thinking, problem-solving, and effective communication, preparing graduates to become leaders who can drive data-informed, AI-enhanced decisions and navigate the complexities of the modern data-driven economy

The BS in Business Analytics program typically consists of around 132 credit hours. The curriculum meticulously blends foundational general education, core business knowledge, and specialized, in-depth courses in analytics, with a strong emphasis on practical application of modern technologies. Key areas of study include:

  • Statistical Analysis & Probability
  • Programming for Analytics (e.g., Python, R)
  • Database Management & SQL
  • Data Mining & Machine Learning (including foundational AI principles and algorithms)
  • Introduction to Artificial Intelligence & its Business Applications
  • Data Visualization & Storytelling (e.g., Tableau, Power BI)
  • Predictive Modeling & Forecasting
  • Business Intelligence & Decision Support Systems
  • AI-driven Business Solutions (e.g., natural language processing basics, intelligent automation concepts)
  • Ethical Data Handling, AI Ethics & Governance
To be eligible for admission into the BSBA program, applicants must meet the following criteria:
Academic Qualification: At least 45% marks in intermediate or equivalent
Admission Test: All applicants are required to pass the UCP Admission Test
Matric Intermediate Admission Test
10% 45% 45%

Program Name: BS Business Analytics

Admission Fee: 25,000

Per Credit Hour Fee 1st Sem Total Fee 1st Installment 1st Installment with 25% Scholarship 1st Installment with 30% Scholarship 1st Installment with 50% Scholarship 1st Installment with 75% Scholarship Total Credit Hours Total Fees (Incl Admission Fees)
10,640 184,600 104,800 84,850 80,860 64,900 44,950 132 1,429,480

Disclaimer

The above-mentioned fee structure is for illustration purpose only. UCP reserves the rights to make changes in the Fee Structure whenever deemed necessary or appropriate.

Semester 1

Sr. No.Course TitleCategoryCredit HoursPre-requisites
1 Quantitative Reasoning I General Ed 3-
2 Ideology & Constitution of Pakistan General Ed 2-
3 Civics and Community Engagement General Ed 2-
4 Functional English General Ed 3-
5 Sociology General Ed 2-
6 Business & Ethics Major 3-
Total--15-

Semester 2

Sr. No.Course TitleCategoryCredit HoursPre-requisites
1 Quantitative Reasoning II General Ed 3 QR I
2 Expository Writing General Ed 3 Functional English
3 Fundamentals of Management Inter 3 Business & Ethics
4 Financial Accounting Inter 3-
5 Fundamentals of Marketing Major 3-
6 Application of Information & Communication Technologies (ICT) General Ed 3-
Total--18-

Semester 3

Sr. No.Course TitleCategoryCredit HoursPre-requisites
1 Principle of Economics Inter 3
2 Fundamentals of Business Analytics Inter 3 -
3 Information Systems & Modern World Major 3 -
4 Islamic Studies General Ed 2-
5 Arts & Humanities** General Ed 2-
6 Natural Sciences*** General Ed 3-
Total--16-

Semester 4

Sr. No.Course TitleCategoryCredit HoursPre-requisites
1 Quantitative Methods Inter 3 QR-1, QR-2
2 Fundamentals of Operations Management Major 3-
3 HRM Major 3 Fundamentals of Management
4 Social Science* General Ed 2-
5 Programming Fundamentals Major 3 ICT
Total--14-

Semester 5

Sr. No.Course TitleCategoryCredit HoursPre-requisites
1 Data Structures Major 3 Programming Fundamentals
2 Business Database Strategy Major 3 Fundamentals of Business Analytics
3 Financial Modelling Major 3 Financial Accounting, Data Analytics Techniques
4 Research Methods in Social Sciences Major 3-
5 Socio/Psycho Metrics Major 3 QR-2
6Internship -3-
Total--18-

Semester 6

Sr. No.Course TitleCategoryCredit HoursPre-requisites
1 Marketing Analytics Major 3 Fundamentals of Business Analytics
2 Machine Learning Major 3 Quantitative Methods
3 Project Management Major 3-
4 Enterprise Resource Planning Major 3-
5 Elective - 1 Major 3 -
6Elective - 2 Major 3-
Total--18-

Semester 7

Sr. No.Course TitleCategoryCredit HoursPre-requisites
1 Business Performance Management Major 3 HRM, Fundamental of Management
2 Project Analytics Major 3 Project Management
3 Tools & Techniques for Data Science Major 3-
4 Exploratory Data Analysis & Visualization Major 3-
5 Elective - 3 Major 3 -
6Elective - 4 Major 3-
Total--18-

Semester 8

Sr. No.Course TitleCategoryCredit HoursPre-requisites
1 Data Warehouse Management Major 3 Business Database Strategy
2 Supply Chain Analytics Major 3 Fundamentals of Business Analytics
3 Project -3-
4 Elective - 5 Major 3-
5 Elective - 6 Major 3 -
Total--15-

The BS in Business Analytics program at UCP equips graduates with the critical analytical, technical, and business skills to pursue highly rewarding and in-demand careers at the forefront of the data revolution. You will be prepared to transform data into actionable insights, driving strategic decisions and innovation across a multitude of industries.

Graduates are primed for roles such as:

  • Data Analyst / Business Analyst: Interpreting data, generating reports, and providing insights to solve business problems.
  • Business Intelligence (BI) Analyst/Developer: Designing and developing BI solutions, dashboards, and reports to track key performance indicators.
  • Marketing Analyst: Analyzing customer data, campaign performance, and market trends to optimize marketing strategies.
  • Financial Analyst (Quantitative Focus): Using data models for financial forecasting, risk management, and investment analysis.
  • Supply Chain Analyst: Optimizing logistics, inventory, and supply chain operations through data analysis.
  • Operations Analyst: Improving business processes and efficiency using data-driven methodologies.
  • Data Visualization Specialist: Creating compelling visual representations of data to communicate complex information effectively.
  • Junior Data Scientist: Applying statistical and machine learning techniques to build predictive models (often a stepping stone to more senior roles).
  • Analytics Consultant: Advising organizations on how to leverage data and analytics to achieve their business objectives.
  • AI/ML Implementation Specialist (Entry-Level): Assisting in the deployment and monitoring of AI and machine learning models in business contexts.

Opportunities abound in diverse sectors including:

  • Technology (SaaS, E-commerce, Big Tech)
  • Banking, Finance, and Insurance (FinTech, Risk Management)
  • Healthcare and Pharmaceuticals
  • Retail and Consumer Packaged Goods (CPG)
  • Consulting (Management, Technology, and Data)
  • Manufacturing and Engineering
  • Marketing and Advertising
  • Logistics and Transportation
  • Government and Public Sector

With a curriculum rich in Python, R, SQL, machine learning algorithms, AI applications, predictive modeling, and advanced data visualization tools, students graduate ready to make immediate contributions to both established corporations and agile, data-forward ventures, helping them uncover trends, optimize processes, and gain a competitive edge.

To be awarded the BSBA degree, a student must:

  • Successfully complete all required 132 credit hours, including coursework, internship, and Final Year Project.
  • Maintain a minimum Cumulative Grade Point Average (CGPA) of 2.00.
  • Pass all courses as per university and HEC guidelines.
  • Fulfill all administrative and academic obligations of the university (including internship and final year project completion, VIS, attendance, and ethical conduct).
  • Complete the program within the maximum duration of 7 years as allowed by HEC.

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