Ms. Sara Shah

Ms. Sara Shah is currently working as a lecturer in Faculty of Media and Communication Studies, UCP. She was a Gold Medalist of her M.Phil Communication Studies batch that she passed from Institute of Communication Studies, University of the Punjab. She is also a Post Graduate Diploma holder in Television Production & Communication from ICS, University of the Punjab. She has served as a Sub Examiner for University of the Punjab for two consecutive years. She particularly has keen interest in Broadcast & Contemporary Media which led her to do most of her research work during the course of her Bachelors & Master’s degree on topics like “Role of Cinema in showing Transgression of Gender Identity” & “Evolving Trends of Video Formats on Social Media Application (YouTube) providing relief from Psychological and Neurological Issues”. She has been honoured to speak as guest on topic of “Contemporary Trends in Advertising” a few times in School of Media & Mass Communication, Beaconhouse National University. She is very passionate about her subject and wants to enable students of this field in exploring their capabilities to the fullest, leading to achievement of their goals.