Faculty of Information Technology and Computer Science organized a guest lecture titled “How AI is Changing the Social Media Game,” delivered by Mr. Nabeel Ali Khan, Lecturer at the School of Systems and Technology (SST), University of Management and Technology (UMT). The session highlighted key areas including AI-powered content creation strategies, understanding social media algorithms and trends, building strong personal brands through AI, creating impactful and engaging digital content, and exploring the future of digital influence. The lecture provided students with valuable insights into the evolving role of artificial intelligence in shaping modern digital communication and social media practices.
