BBA Program Office invites HSY to UCP Business School

Mr. Hassan Sheheryar Yasin, Creative Director HSY and a renowned businessman and board member of various boards throughout including both government and private sectors, visited UCP Business School for a guest speaker session themed “Role of creativity in business – Success story of HSY” on December 27, 2022.

The session was aimed at providing an insight into the marketing and brand-building components of starting a business.

Mr. Hassan inspired the young participants with his journey in addition to sharing in-depth market analysis. He emphasized that the cultivation of consumer trust is the secret to establishing and running a successful company.

Additionally, Mr. Hassan Sheheryar underlined the 2030 emergency and informed the students on how to remain competitive in this new era of Artificial Intelligence.

The engaging and interactive session was attended by the students, faculty members and  the honorable Dean of UCP Business School, who later had a very insightful discussion with our esteemed guest about the education sector of Pakistan.

The guest speaker session was an initiative by the BBA Program Office of UCP Business School and was organized by Dr. Irfan Siddique, Head of Program BBA, Ms. Madiha Hamid Manager Program BBA and Mr. Moeez Saleem who reached out to the guest.