Business Analytics Seminar

The “ Business Analytics” seminar for the Department of IT & General Courses, Faculty of Management Studies, was held on Tuesday, November 30, 2021, at 11:00 AM at Webinar Hall, C building.

Prof. Dr. Jamshaid Ahmed, Department of IT & General Courses, Prof. Dr. Ahmad Faisal Imtiaz Siddiqi, Director BS Business Analytics and Dr. Aslam Javed, Assistant Professor Mathematics, organized this seminar. The seminar’s Speaker was Ms. Quratulain Ibrahim, Managing Director of Reimagine Consultants and Former Country Head, Nielsen. Almost 95 students attended the session.

Dr. Faisal Mustafa, Dean FOMS, Prof. Dr. Jamshaid Ahmad, HOD IT & GC FOMS, Prof. Dr. Ahmad Faisal Imtiaz Siddiqi, FOMS Dr. Aslam Javed, Assistant Professor FOS, Mr. Basharatullah Malik, Assistant Professor, FOMS and Ms. Asma Perveen, Program Manager, FOMS were present in the seminar.

The session was very interactive. Speaker gave awareness about the importance of Business Analytics and research skills to the audience. Speaker motivated the students to excel in their skills in data analytics. She explained the national and international business and research examples of top-ranked business companies with real life. Data can help business better understand their customers, improve their advertising campaigns, personalize their content and improve their bottom line.

The seminar was executed well. In the end, Dr. Faisal Mustafa, Dean FOMS, gave a souvenir to the honourable speaker.